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MEET THE PROFESSIONALS WHO CAN HELP YOuPursue Your Goals

We help individuals and families pursue their ideal retirements.
Email: jhorton@mforcecapital.com

Phone: (501) 922-9267

Joanna Horton

COO, Wealth Manager and Advisor
Having worked at Merrill Lynch since 2016, Joanna was excited to at the launch of mFORCE Capital in 2021.

With more than 25 years of experience in the financial industry, she has a diverse background that makes her especially skilled as a financial advisor. Prior to working at Merrill as an advisor, she was Director of Global Trading for Capital Institutional Services in Dallas. Today, Joanna focuses on helping clients build effective, long-term holistic financial plans including retirement preparation and strategy, estate and legacy planning services and multigenerational wealth management.  She is dedicated to guiding her clients through the complexities of wealth management. She is committed to providing her clients with the highest level of personal service and a goals-based strategy to pursue their financial goals.

Joanna earned her MBA and Bachelor’s degrees from Dallas Baptist University, where she is an adjunct professor in the school of business. Additionally, Joanna serves on the Women's Auxiliary Board at DBU and as a member of The National Organization of Investment Professionals NOIP.  She holds the Series 3, 4, 7, 8, 24, 53, 55, 63 and 65 FINRA registrations and is licensed as a Life and Health Insurance Agent in Texas and Arkansas. AR Insurance #18246987

Joanna enjoys traveling and spending time at the lake with her two children, Tristan and Jourdyn. She previously served as a board trustee for the Scurry – Rosser Independent School District and is an active member of Mt. Olive Baptist Church in Scurry, Texas.
Email: bbruce@mforcecapital.com

Phone: (817)-710-1839

Accolades
Forbes “Best-in-State Wealth Advisors” 2021
Barron's “Top 1,200 Financial Advisors” 2014 through 2021, annually
Barron's “America's Top 1,000 Advisors” 2010, 2012, 2013
Financial Times “400 Top Financial Advisers” 2020

Bradley G. Bruce,
CPWA® CEPA CIMA® CPFA

CEO & Founder of mFORCE Capital,
Wealth Management Advisor
After a successful 30+ year career at Merrill Lynch, Brad launched mFORCE Capital in 2021 as an independent wealth management advisory firm.

In mFORCE, he has found the freedom and flexibility to serve his clients as they truly deserve. Brad is driven by his passion to deliver effective and relevant solutions, and he leads the mFORCE team in creating a family office like environment for his clients. He emphasizes Relationship and Client Experience in his approach to working with clients, which includes successful individuals, retirees, and multigenerational families.

Over his career, Brad has been committed to continual improvement as he has sought and attained several important professional credentials.He earned the designation of Certified Private Wealth Advisor®, which trained him on how to integrate solutions for our clients across all of their planning and investment needs. Brad achieved the Certified Exit Planning Advisor (CEPA®) designation specifically to work with business owners planning on succession and other exit strategies. As a Certified Investment Management Analyst® (CIMA®), Brad is qualified to manage investments for our institutional clients. In addition, he holds the Certified Plan Fiduciary Advisor (CPFA) designation which demonstrates an expertise in working with retirement plans.

Brad is licensed as a Life and Health Insurance Agent in Texas and also holds Series 7, 9, 10, 31, 63 and 65 FINRA registrations.While at Merrill Lynch, Brad was a qualified portfolio manager who, in addition to providing traditional advice and guidance, built his own investment strategies, which he managed on a discretionary basis. He served as the Senior Resident Director of the Merrill West Fort Worth office from 2006 to 2021, proving his ability to run his own thriving business.

He graduated from The University of Arkansas with a Bachelor’s degree in Business Administration and is active in his community, supporting Cook Children's Charities and University Little League. Having coached baseball, softball and basketball in the past, now he’s just a happy spectator who gets to enjoy golf in his spare time. He and his wife, Lori, are very active at the Fort Worth Country Day School with their three children.
Email: jwmarriott@mforcecapital.com

Phone: (501) 922-9267

Joseph Marriott

Wealth Management Advisor
AR INSURANCE PRODUCER LIC. #239063
With three decades of trusted industry guidance, Joe helps clients achieve confident retirements by developing retirement income strategies and helping them manage their assets through the market’s many ups and downs.

Joe earned his Master of Business Administration from the University of Iowa. He has passed the Series 65 securities exam and holds life and health insurance licenses in Arkansas. Prior to establishing Marriott Wealth Advisors, he was a senior vice president and complex manager for two large Wall Street financial firms.

Outside of the office, Joe is an advocate for the homeless and previously served on an executive committee for a homeless organization in Little Rock. He believes in mentoring young people and has coached 22 different athletic teams. Joe has five children and three grandchildren.
Email: lrobison@mforcecapital.com

Phone:
(501) 922-9259

Lindsey Robison

OPERATIONS MANAGER
Lindsey focuses on ensuring clients always have a positive experience when working with Marriott Wealth Advisors. Primarily, she is responsible for handling applications, conducting client reviews and overseeing the office’s many daily activities.

Lindsey earned her bachelor’s degree in business management with a minor in marketing from Arkansas State University.

Lindsey and her husband, Ramsey, live in Hot Springs Village with their son. Lindsey enjoys playing the guitar, sports and being outdoors in her spare time.

AR Insurance Producer Lic. #0017587789

Ready To TakeThe Next Step?

For more information about any of our products and services, schedule a meeting today or register to attend a seminar.
Or give us a call at 501-922-9259.
Investment Advisor Representative of Sanctuary Advisors, LLC. Advisory services offered through Sanctuary Advisors, LLC., an SEC Registered Investment Advisor.
mFORCE Capital is a DBA of Sanctuary Advisors, LLC.

Read Full Disclosure
We are an independent financial services firm helping individuals create retirement strategies using a variety of investment and insurance products to custom suit their needs and objectives. We are not affiliated with the social security administration or any other governmental agency, and we do not offer tax or legal advice or services.

Investment Advisor Representative of Sanctuary Advisors, LLC. Advisory services offered through Sanctuary Advisors, LLC., an SEC Registered Investment Advisor. mFORCE Capital is a DBA of Sanctuary Advisors, LLC.

Investing involves risk, including the potential loss of principal. No investment strategy can guarantee a profit or protect against loss in periods of declining values. None of the information contained on this website shall constitute an offer to sell or solicit any offer to buy a security or any insurance product.

Any references to protection benefits or steady and reliable income streams on this website refer only to fixed insurance products. They do not refer, in any way, to securities or investment advisory products. Insurance and annuity guarantees are backed by the financial strength and claims-paying ability of the issuing insurance company. Annuities are insurance products that may be subject to fees, surrender charges and holding periods, which vary by insurance company. Annuities are not FDIC-insured.

A Year to Celebrate

July 8th marked our first anniversary as a Division of mFORCE Capital.  It seems as though it was just yesterday that I put my trust in you, my clients, and decided to join the mFORCE team.  I can say that with all its challenges, late nights, and unanticipated turns and twists, it has been worth it.  Our team has successfully completed the transition and now we have more opportunities and resources available to each of you. 

I am especially grateful for every one of you that made this transition with me. Your loyalty has made this dream a reality and I can’t say “Thank you” enough. I know the move will benefit each of you along the way as we move through life together. The move to partnered independence opened a vast network of resources. It is through these partnerships and resources that we will continue to offer enhanced investment solutions in both challenging and non-challenging market conditions. 

To my new family members, I am thrilled that you joined us in our inaugural year with mFORCE Capital.  We have so much to offer you and my team looks forward to growing alongside you.

Our goal is to deliver honest, clear and concise information in a way that improves the quality of life for our clients. We will continue to provide impeccable service and objective, thoughtful advice along with best-in-class solutions. 

I look forward to the coming year and all the successes it will bring.  We are here to help you maneuver through life’s financial complexities and serve you in any way we can.

Thank you for placing your trust in us!

All the best,

Joe Marriott

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